Tempo Software is a global provider of workforce management and project planning solutions for agile teams. The company specializes in helping organizations optimize resource allocation, track time, and improve project visibility through integrated tools that work seamlessly with platforms like Jira.
Serving thousands of enterprise customers worldwide, Tempo empowers teams to work more efficiently by providing real-time insights into capacity, workload, and project profitability across complex organizational structures.
Tempo was navigating a significant transition period. After parting ways with their Head of Design due to internal restructuring, the marketing team suddenly found themselves without dedicated design support at precisely the wrong time—just as the company was entering a major growth phase.
The timing couldn't have been worse. Tempo was actively hiring a new Head of Brand, bringing on a product marketing lead, an enterprise marketer, and a field marketer. The marketing team was scaling rapidly, which meant design requests were about to increase dramatically. Without a designer in place, the team faced a real risk of design becoming a bottleneck that would slow down their entire growth trajectory.
They had arranged for a freelancer to provide 20 hours per week of coverage starting the following week, but the Marketing Director recognized this wouldn't be nearly enough capacity. The team needed a solution that could scale flexibly as their marketing operations expanded—something that could handle both their immediate needs and the inevitable surge in volume as new team members came on board.
The challenge went beyond just finding temporary coverage. Tempo needed:
The Marketing Director was exploring several options, including agencies offering bundled services with copywriting and video, but needed a partner that could specifically solve their graphic design capacity problem without unnecessary complexity or inflated costs.
Tempo partnered with Design Cloud on the Agency plan, gaining access to a dedicated UK-based designer who handles their diverse marketing collateral needs—from event materials and booth designs to social graphics, email banners, guides, and brochures.
The immediate onboarding capability solved Tempo's urgent transition challenge. Within one business day of signing up, they were working with their assigned designer, eliminating any gap in design coverage while they recruited for their permanent Head of Brand role.
Design Cloud's dedicated designer model provides exactly what Tempo needs during this growth phase: consistent, reliable output without the management overhead of juggling multiple freelancers or agencies. Working with the same designer daily means brand familiarity builds naturally over time, making each project faster and requiring less detailed briefing as the relationship develops.
The structured delivery system gives Tempo the predictability their expanding team requires. Simple assets like social graphics and email banners are delivered within one business day, while more complex projects like multi-page event brochures and conference materials are delivered progressively with daily updates. This consistent cadence allows the marketing team to plan campaigns confidently and manage stakeholder expectations across the growing organisation.
Perhaps most critically, the solution scales perfectly with Tempo's expansion trajectory. As new marketing hires come on board and request volume increases, Tempo can add additional designers for busy periods—such as during major agile conference season—then scale back down afterward. This flexibility means design capacity never becomes the bottleneck that slows down business growth, while keeping costs predictable and aligned with actual workload demands.
The UK-based team operating in the same time zone ensures responsive communication when priorities shift or urgent requests arise. For a software company serving enterprise customers globally, having design support that understands UK business context and works during standard business hours eliminates the friction that comes with offshore design resources.
Most importantly, Design Cloud provides the interim solution Tempo needs while they build out their permanent brand team, but with the flexibility to continue as supplementary capacity once their Head of Brand is in place—supporting the in-house team rather than competing with it.
