GBWR get the consistency of an in-house designer without the headache of hiring one
Here’s how GBWR maintained a professional standard of design across all touchpoints after their rebrand, without needing to hire a graphic designer in-house.
40,000+ DESIGN REQUESTS COMPLETED for over 500 teams
Intro + Problem
Great Britain Wheelchair Rugby (GBWR) is a non-profit organisation and the national governing body for wheelchair rugby across England, Wales and Scotland. GBWR supports the development of wheelchair rugby at every level from grassroots to elite, as well as driving awareness and accessibility to the sport. Click here for more information on GBWR and the impressive work that they do.
After undergoing a rebrand in 2022, GBWR wanted to ensure that every piece of graphic design work going forward adhered to their new professional guidelines. To achieve that, they needed access to graphic design experts whom they could work with over time and become familiar with their brand. However, they didn’t have enough work to warrant hiring in-house but still wanted the stability and consistency of an ‘internal hire’. Enter, Design Cloud.
"Working with Design Cloud has truly changed our approach to digital content. Following a rebrand, we have focused on promoting the business to a professional standard across our digital and physical resources. As we don’t have the requirement for a full-time, in-house graphic designer, working with Design Cloud through their flexible model has provided the stability of an in-house graphic designer working Monday to Friday who understands the brand."
Daniel Hook
Head of Business Operations
The Solution
GBWR booked a demo to understand the plans better and soon signed up so that they could get straight to work with their dedicated designer. The design work they used their plan for includes:
Banner headers - Their dedicated graphic designer helped produce eye-catching banner headers for their marketing channels.
Flyers - To help spread awareness of upcoming events or important information to their audience, GBWR used their plan for flyer design.
Pitch Decks and Powerpoints - GBWR used their plan to design a range of pitch decks and powerpoints in their new branding that can be used now and updated for use in the future.
Event Programmes -Due to their busy event schedule, GBWR needed support with event programmes and materials for new competitions.
Using their plan, GBWR were able to successfully and consistently create all their marketing materials in line with their new rebrand. They didn’t need to hire in-house but had access to a graphic designer they could rely on every day of the business week for on-brand work. Not only did they access the professional level of support they needed, but they did it in a budget-friendly way that helped save them thousands.
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